How to check website url google analytics​

Google Analytics is a powerful tool that helps you understand how users interact with your website. Whether you want to monitor traffic for a specific URL or troubleshoot a page not appearing in your reports, knowing how to check a website URL in Google Analytics is essential. In this guide, we’ll show you step-by-step how to track, analyze, and troubleshoot website URLs using GA4.

Why checking website URLs in Google Analytics is important

Website URLs provide critical insights into your website’s performance. Here are a few reasons why checking URLs in Google Analytics is crucial:

• Track page performance: Understand how individual pages contribute to traffic, conversions, and user engagement.
• Identify broken links: Spot URLs that result in errors or unexpected behaviors.
• Optimize SEO: Monitor which URLs are driving organic traffic and how users navigate through your site.
• Debug tracking issues: Ensure the correct URLs are being captured and reported in GA4.

How to check website URLs in Google Analytics (GA4)

Google Analytics 4 (GA4) offers multiple ways to view and analyze website URLs. Here’s how you can do it:

1. Accessing page URLs in the Reports section

The easiest way to check website URLs in GA4 is through the Reports section. Follow these steps:

1. Log in to your Google Analytics account.
2. Go to Reports > Engagement > Pages and Screens.
3. In the table, look for the dimension labeled Page path + query string. This displays the URLs of your website pages.

Here, you can see metrics like page views, average engagement time, and conversion rates for each URL.

2. Using the Explore section for deeper analysis

If you need more granular data, the Explore section in GA4 allows you to customize your reports:

1. Go to Explore > Blank to create a new custom report.
2. Add the dimension Page path + query string to your table.
3. Add metrics like Sessions, Conversions, or Bounce Rate.
4. Use filters to narrow down the URLs you want to analyze, such as specific directories or campaigns.

Custom exploration reports are great for comparing the performance of multiple URLs side by side.

3. Tracking specific URLs with UTM parameters

For URLs linked to marketing campaigns, using UTM parameters allows you to track their performance in detail. For example:

https://example.com/product?utm_source=facebook&utm_medium=social&utm_campaign=summer_sale

In GA4, you can see UTM-tagged URLs under Reports > Acquisition > Traffic Acquisition. Look for dimensions like Session source or Session campaign to identify traffic driven by specific URLs.

Common issues with website URLs in GA4 (and how to fix them)

1. URLs not showing up in reports

Fix: Ensure your GA4 tag is installed on every page. Use tools like Google Tag Assistant or DebugView in GA4 to verify.

2. Duplicate URLs with different query strings

Fix: Use filters to group similar URLs or exclude unnecessary query parameters in the GA4 settings.

Conclusion

Knowing how to check website URLs in Google Analytics is a fundamental skill for anyone managing a website. Start using these tips today to unlock the full potential of your website’s performance.